Creators, you are in the perfect position to run a prize draw.
You already have the prize (your work).
A piece that might sit unsold for months could generate hundreds, if not thousands in a single draw.
Original pieces, limited editions, commissions, studio visits. Wrap it up into a prize draw and put it out there.
Social engagement; press coverage; word of mouth; a prize draw is a story people want to share.
Existing and future fans enter for £5. Low friction. Low cost. High engagement.
You generate income and grow your audience at the same time.
Launching a new collection? A draw builds hype and generates income in 14 days.
Fully compliant. No lottery licence. No legal grey areas.
And you can run them more than once a year.
Forward thinking creators are already using prize draws to reach new audiences and generate income from the work they already make. We can help you do the same.
Creators.
Why prize draws
Why wait for one buyer when hundreds (maybe thousands!) will pay £5 for the chance to own it?
Prize draws create a new revenue line alongside your existing sales. Income from an audience you build and own, using the work you already create.
1 in 10 page visitors enter the draw. Our pilot draw did 1 in 5. Try getting that from paid ads.
The prize is your work. Something you've already created or an experience you can offer. No extra budget needed.
Every entrant actively chooses to enter. No bought lists. No scraped data. Clean, compliant data from day one.
The average is 2 entries at £5 each. Small enough to be impulse. Large enough to add up fast across hundreds of entrants.
A prize draw structured the right way needs no lottery licence. There is a free entry route built in, and we set that up for you. No grey area. Nothing stopping you.
100% unrestricted. You can spend the money on whatever you want.
You make something people love. The hard part is reaching the right buyers. A prize draw solves both problems at once.
How it works
Our 76 point roadmap, in 6 stages. No guesswork. No gaps.
We guide you through every stage so you never have to figure it out yourself. Hover or tap each card to see what happens.
Audience
We figure out where your audiences are, and where new ones might be. Existing fans, social followers, communities, and beyond.
Your existing following is the starting point. The draw expands it.
Prize
Your work is the prize. An original piece, a limited edition, a private commission, a studio visit. We help you package it to drive entries.
No need to find a prize partner. You already have something people want.
Page
Build a Crowdfunder page that converts and stays fully compliant.
10% conversion rate. 2 entries per person at £5 each. The page makes the difference.
Marketing
Maximum exposure, to the right people, at the right time. We write your content. Every channel, every message, every day planned.
No wondering what to post or when. The plan and the copy are done.
Live
The draw is live for 14 days. Monitor entries, track momentum, adjust the plan if needed.
You know exactly where you stand at every point. No surprises on launch day.
Post Draw
Pick winners, announce results, then convert non-winners into buyers with an exclusive offer on your work.
The draw ends. The selling doesn't. Hundreds of warm leads who already love what you do.
Get started
Could a prize draw work for you?
Answer a few quick questions and get a personalised readiness score with one clear recommendation. No sign up to start. Your score is free; the full report comes by email.
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